“So I started going door to door to office buildings, and I sold so many Christmas trees and made a ton of money that year. It dawned on me then that you just have to think… you gotta think about where people are, how to get to them, and how do you sell to them… That was my first experience and it was powerful in shaping my understanding that if you think a little more clear and try to target your audience, you can sell pretty well…”

Venture Voice talks to Sharelle Klaus of Dry Soda